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Sustainable Packaging and How Its Seen In Different Regions
In a fast-paced world where consumer expectations, environmental concerns, and technological innovations intersect, the packaging industry finds itself at a critical crossroads. The shift towards...
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Supplement Packaging Solutions: Materials, Options & What’s Best For Your...
In the ever-expanding world of supplements, packaging isn’t just a protective layer—it’s a crucial element in the brand’s identity, sustainability efforts, and overall consumer experience. As...
View ArticleChallenges CPG Companies Face with Global Expansion and How to Overcome Them
Expanding globally can open up exciting opportunities for Consumer Packaged Goods (CPG) companies, but it also comes with a host of challenges that need to be addressed. We’ve outlined some of the...
View ArticleUnpacking Unit Price: Achieving Value in Every Package
In the dynamic world of business, particularly for those who regularly purchase flexible packaging, understanding and optimizing unit price is not just a strategy—it’s a necessity. Unit price, in the...
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Building Trust with Your Customers: The Value of Packaging Transparency
In the contemporary landscape of consumer preferences, the significance of building trust with customers goes beyond the product itself. Brands are now tasked with establishing a genuine connection...
View ArticleWhy Flexible Packaging is the Future for Local and Regional Brands
Packaging has evolved into more than just a means to protect and transport your product. It’s a pivotal element in brand storytelling, especially for local and regional brands. Among the various...
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Top Benefits to Working with Co-Packers: A Comprehensive Guide for Regional...
In the dynamic realm of Consumer Packaged Goods (CPG), regional brands face a myriad of challenges, from fluctuating market demands to the constant need for innovation. For these brands, partnering...
View ArticleUnderstanding Shelf Life in Flexible Packaging
Understanding the shelf life of your product is crucial for any business involved in product manufacturing and distribution. Shelf life refers to the period during which a product remains usable,...
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Harnessing the Power of R&D Without an In-house Team
In the dynamic realm of research and development (R&D), businesses face the challenge of innovation without necessarily having an internal R&D team. This blog explores effective strategies for...
View ArticleWhy Planning and Redundancy Are Essential in the Packaging Industry
In the dynamic world of consumer packaged goods (CPG), the role of packaging cannot be overstated. It’s not just about encasing a product; it’s about delivering your brand’s message, ensuring product...
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How to Choose a Flexible Pouch Type that Suits Your Product
Choosing the right flexible pouch for your product involves a nuanced consideration of your sales channels, competitive landscape, product characteristics, and customer needs. Below, we delve into how...
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Understanding Which Coffee Bag Film Structure Is Right for You
Selecting the perfect coffee bag film structure is crucial for preserving the aroma, taste, and quality of your coffee. With the coffee industry evolving rapidly, leveraging the technicalities of...
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Exploring the Diversity of Resealable Bags: A Comprehensive Guide to Zipper...
In the realm of flexible packaging, resealable bags have revolutionised the way we store, transport, and consume various products. Among the key components that contribute to the functionality and...
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End Consumer Preferences: How to Make Your Packaging Stand Out
In the ever-evolving world of consumer goods, packaging plays a pivotal role not only in preserving the product but also in attracting consumers’ attention. With the surge in competition across...
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Celebrating Everyday Heroes: Kettle Heroes’ Mosaic Packaging Initiative with...
At Kettle Heroes, the ethos of championing everyday heroes and uplifting core values of integrity, humility, and community service is more than just a mission—it’s a visible commitment. Partnering...
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How To Package, Ship & Distribute Frozen Foods
Frozen foods have become a staple of the “go go go” lifestyle of today’s over-achieving cultural environment. In between getting your kids to their violin lesson or soccer practice, putting on a nice...
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Product Packaging Guide: The Tips You Need To Create The Best Flexible...
People care about packaging, even if we’re not conscious about it. Packaging is a subconscious art form. It’s critical to purchasing choices because it makes customers pick up your product, and if...
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10 Product Packaging Design Trends to Look Out For
Like everything else, packaging evolves at light speed. Now that small players can compete with the big guys thanks to digital printing, standing out from the crowd is a must. Brands have only a tiny...
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5 Sustainable Packaging Trends To Consider
Sustainability has become more than a buzzword, but a battle cry. Climate change is real and is affecting our planet in various ways that even some leading scientists didn’t even see coming. And...
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5 Reasons Having a Clear Brand Purpose Is Necessary for Your CPG Brand Marketing
In his now famous Ted Talk, How great leaders inspire action, Simon Sinek made the case for your ‘why’ as a prime reason people buy from you. Sinek said that before you talk about how you do...
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